Analyse the Various Marketing Strategies of Healthcare Insurance Companies Working in UAE
Dr Prashant B Suryawanshi
Director, Brahma Valley Institute of Management, Nashik, Maharashtra, India
Vikas Narayan Aher
Consultant, Nexus Insurance Brokers LLC, Dubai UAE
Download PDFAbstract
The development of the health sector is one of the most important priorities of policymakers in the United Arab Emirates (UAE), as it has a direct impact on the citizens’ well-being and productivity. Despite the theoretical enrichment about the development of the health system, there is a contradiction in the methods on the one hand, and a discrepancy in the studies, especially in focusing on the developed and western countries on the other hand. Therefore, this paper aims to review and discuss the challenges and opportunities of the health system in developing countries, especially the UAE by through the interaction between leadership and corporate entrepreneurship, which is the key driver for innovation and healthcare sustainability. Wholesale fake watches UK here are at affordable prices. 2023 UK best replica watches can be found here.
Keywords:
Healthcare; UAE; Company; Marketing Strategy
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